After years of selling directly to schools and universities to become #1 in education, Lenovo extended the opportunity to their channel partners. They were schooled on the Lenovo In Education Program with a trapper keeper and partner microsite featuring product battlecards, whitepapers, case studies and webinars.

Art directed, designed and helped craft message for the program and all the materials. The program is on it's 3rd Edition and marketshare in education for Lenovo has grown significantly since the first program rollout.